AI SEO
How to Rank in Google AI Overviews in 2026
Google AI Overviews already show up in nearly half of all searches. Here is the practical checklist for actually getting pulled into one.
Bruno Andrighetti7 min read
The blog
We write all of these ourselves by the way.
GEO, content strategy, technical search. If we're doing it for clients, we're writing about it here.
AI SEO
Traditional SEO vs AI Search: key differences explained
Traditional SEO is not dead, but it is no longer the whole job. Here is exactly where the line sits between what still works and what quietly stopped.
Bruno Andrighetti7 min read
AI SEO
Optimizing for Perplexity: a practical guide to earning citations
Perplexity cites sources on nearly every line of an answer, which makes it one of the most transparent AI search tools to actually optimize for.
Bruno Andrighetti7 min read
AI SEO
B2B link building: strategies for earning quality backlinks
Most B2B content never earns a single backlink. The companies that do it well are not chasing more links. They are chasing the right ten.
Bruno Andrighetti6 min read
AI SEO
AI Overview Optimization: a complete framework
A checklist gets one page ready for AI Overviews. A framework keeps an entire site ready as Google's system keeps expanding what it checks before summarizing anything.
Bruno Andrighetti6 min read
AI SEO
GEO agency services: what they actually include
A GEO agency should be able to show you a citation inside ChatGPT before the contract is even signed. Here is what the work actually involves once it starts.
Bruno Andrighetti6 min read
AI SEO
SaaS content strategy: what to create at each funnel stage
Most SaaS content strategies default to blog posts for everything. Here is what to actually create at each stage of the funnel, and why the order matters more than the volume.
Bruno Andrighetti4 min read
AI SEO
Content marketing for SaaS: what actually works
Content marketing for SaaS fails most often not because the writing is bad, but because every piece was built for the same, wrong stage of the funnel
Bruno Andrighetti5 min read
AI SEO
SEO for B2B SaaS: writing for a buying committee, not one buyer
A B2B SaaS purchase rarely comes down to one person searching Google once. Here is how SEO actually needs to account for that.
Rafael Pavanelli4 min read
AI SEO
Technical SEO for SaaS: what breaks first, and why
Traffic flat for months, documentation outranking the product pages, half your feature pages not even indexed. Here is what is usually actually broken.
Bruno Andrighetti4 min read