AI SEO
AI search optimization: five tactics that actually move citation
Perplexity and ChatGPT do not rank pages, they pick claims to quote. These five tactics are what actually earns a mention instead of a skip.
Bruno Andrighetti4 min read
The blog
We write all of these ourselves by the way.
GEO, content strategy, technical search. If we're doing it for clients, we're writing about it here.
AI SEO
AI SEO agency: what to check before you sign
Most agencies pitching AI SEO just added a slide to an old SEO deck. Here is how to tell a real AI SEO agency from a rebrand in one discovery call.
Bruno Andrighetti4 min read
AI SEO
AI SEO: what it means when the reader is a model, not a person
Ranking on Google no longer guarantees a mention inside ChatGPT or Perplexity. Here is what actually decides whether a brand gets quoted in an AI-generated answer, and what to fix first.
Bruno Andrighetti4 min read