Milldesk
B2B SaaS for IT service management
How Milldesk went from 0.5% to 12.5% of the AI answers in its category, past Microsoft, SAP and TOTVS.
“Can a mid-sized B2B SaaS get into AI answers ahead of Microsoft, SAP and TOTVS?”
GEO StrategyTechnical SEOContent StrategyLink BuildingLinkedIn and Communities
- Share of AI answers in the category
- 0.5% → 12.5%
- Search impressions over the semester
- 622K
- Keywords ranking on page one
- 230+
Yes, and it took Milldesk six months. The B2B SaaS for IT service desk went from 0.5% to 12.5% of the AI answers in its category between April and August 2026. By July it was already ahead of Atlassian, Freshworks, Microsoft, TOTVS, SAP and Intercom, and level with Movidesk. The work was five articles a month, two backlinks a month, a presence in the sector's technical communities and a full technical rebuild, run for six months without stopping.